BUYER CLARITY + CONVERSION AUDIT
When your website sounds right but still isn’t converting, and you’re not sure what to fix.
This audit shows you where your site is breaking down and what needs to change before you make one more tweak.
What this audit does
This is a strategic diagnostic of how your website is actually being experienced by your buyers.
It gets underneath the symptoms you’re already feeling:
- Your site doesn't set you apart the way your work does.
- Your buyers can't quickly tell why they should choose you over someone else.
- People visit, but aren't taking action (and you don't know why).
- You've rewritten it more than once and still aren't sure it's working.
Sometimes, the answer is better copy.
Other times, it starts earlier–the message behind the copy isn’t clear enough yet, so no amount of rewriting will fully fix it.
This shows you the difference.
STEP 1
Send me the copy you want reviewed and any relevant materials (POV deck, personas…).
STEP 2
We kick things off with a brief call to go over your goals, audience, and concerns.
STEP 3
I use a 12-point framework that looks at both the strategy behind your messaging and your copy.
STEP 4
You get a detailed audit focused on your highest-impact issues so you know exactly what to fix.
Beta offer: 3 spots at $695
This is a refined version of an audit I’ve been delivering for years. I’m opening three spots to finalize the process. In exchange, I’ll ask for your feedback on the experience.
When it opens fully, the investment is $950.
Investment
$695
“We were too close to the business to write clear, persuasive copy. We kept running into the expert trap—assuming things made sense to everyone just because they made sense to us.
By the time we reached out, we were exhausted from rewriting, second-guessing, and delaying our website launch. We needed expert, objective feedback, fast. You took the time to understand our brand, our ICP, and approached every line of copy with a deep understanding.
Now, our website copy finally does its job—clear, strategic, and set up to convert the right people. It’s a massive relief not having to stress over saying too much, too little, or the wrong thing entirely.
Jason Dellatolla
Co-founder at Graewolves Brand & Positioning Agency
Frequently Asked Questions
What if I’m not sure if I need an audit?
If you’re looking at this and thinking, “I don’t think I need a full audit. I just need to talk this through with someone,” a Clarity Call might be a better fit. That’s a focused, one-hour session where we dig into a specific problem, look at what’s working, what’s not, and what to adjust. You’ll leave with clear next steps and a better sense of direction.
Do you rewrite the copy?
Not during the audit. This is a step before that.
What if I book a copy audit then want you to make the updates?
No problem. You can apply $500 of your investment toward our project.
You’re too close to your words. I’m not.
Let’s get it right.